What is the primary role of insurance agents in commercial insurance?

The primary role of insurance agents in commercial insurance is to sell insurance policies and provide advice to clients. Insurance agents serve as the primary point of contact between clients and insurance companies, helping businesses understand their insurance needs and advising them on the best coverage options available. This involves analyzing the unique risks that a business might face, presenting suitable policy options, and guiding clients through the process of selecting appropriate coverage, which is crucial for protecting their assets and ensuring compliance with regulatory requirements.

Insurance agents also support clients throughout the application process, answer questions regarding policy details, and assist with policy renewals. Their expertise in the insurance market allows them to provide valuable insights and recommendations tailored to the specific circumstances of their clients’ businesses.

In contrast, conducting audits of insurance claims is generally the responsibility of claims adjusters rather than agents. Creating insurance regulations is a function of regulatory bodies and does not fall under the role of agents. Additionally, while agents may assist clients with claims as part of their service, their primary responsibility is not to represent the interests of claimants but to facilitate the sale of insurance and advise on coverage solutions.